Design Context - cover

I wanted the cover of my DC publication to be relatively simple, but I needed the handcrafted typeface to be big enough on the front to showcase the content of each letterform - hence the first design wasn't big enough;


In order to overcome the size issue I played around with a few compositions, I was concerned that doing a 'block' type wouldn't work because its an 11 letter word so I couldn't do 3x3 or 4x3 - to overcome this, I added a piece of stationary to the end and it worked out better than I thought.



To finalise the cover, I added my information to it and then on the back I put a definition of 'handcrafted' - it stays simple but pulls it all together.




Design context publication - Content

Due to the format of my book (being a set of postcards in a handcrafted box), its hard to make a PDF showing it exactly how it will look when its printed, but below are PDF's of each section with the front and back of each poster - the only thing missing is the cover for the whole publication.






Handcrafted type evaluation

This was somewhat of a late brief that I hadn’t thought of doing; the honest reason for why I chose to do it was to have my own typeface to use in my Design Context publication. As the title of my Design Context publication is ‘Handcrafted’, it was an obvious response to produce a typeface that was based around this, so I chose to incorporate my strange love for drawing stationary.
My main strength I feel, was that the letterforms are still readable but they are all made up from items of stationary.
The weakness of the brief is that I should have produced more of the letterforms i.e. numbers, lowercase, punctuation etc. but for what I was using it for, it worked.

Handcrafted type boards


NYC Pride evaluation

I originally wrote this brief because it was an event that I went to last year but i felt there wasn’t really any promotion for it; the only reason I knew about it was from doing research before hand and coming across by chance. It also gave me the oppurtunity to work with some of my own photographs, which I haven’t really done before.
One of my main strengths in this piece I feel was the experimentation element and trying a few different things rather than just finding one think, sticking with it and thats the end. Although maybe not everything I tried made it into a final resolution, all the steps that I took led me to a result that I was happy with.
The weakness for this brief, I feel is the amount of end pieces; although I am happy with what I got, I believe there was the oppurtunity to expand the work across more contexts but I didn’t leave myself enough time.

NYC Pride boards


Drawn This Way Board


'Leeds' PSS/WeDontWithHold Board


Re-printed type booklet

As mentioned previously, I wasn't happy with the cover of the bookley because the title wasn't clear enough - so I made it more simplistic;




I then re-printed the inside of the booklet on better stock and hoped that it would all line up better. There is still a slight misalignment - but its not nearly as obvious or in your face as the other one, so I'm a lot happier with this one.




NYC Pride - Pop up card.

One of the big things that I looked at throughout this brief was pop up pieces - and I can't believe I left it so late to produce my final NYC pride pop up piece.

The intention behind it, is that it would be sent as a keepsake/thankyou piece to each organisation that signed up to march in the event. Hence the address for the LGBT center on the envelope as an example.





I absolutely love how this has turned out and I'm really glad that I didn't decide to give up on the pop up idea - it may only be small but its one of my favourite products for the brief.