One of the big things that I looked at throughout this brief was pop up pieces - and I can't believe I left it so late to produce my final NYC pride pop up piece.
The intention behind it, is that it would be sent as a keepsake/thankyou piece to each organisation that signed up to march in the event. Hence the address for the LGBT center on the envelope as an example.
I absolutely love how this has turned out and I'm really glad that I didn't decide to give up on the pop up idea - it may only be small but its one of my favourite products for the brief.
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